KORI-PEDIA is the global encyclopedia of KORI - that stiff, achy feeling in your neck and shoulders
that many of us experience in everyday life.
Our trusted KORI Rangers are on a mission to
discover new forms of KORI around the world and update the encyclopedia.
When you understand what
causes discomfort, you can actually do something about it.
The KORI Rangers are here to help you
live a more comfortable, KORI-free life.
What is
KORI is a Japanese term for muscle stiffness, aches, and tension, and is a common physical discomfort
widely experienced today.
When you stay in the same position for too long, muscles tense up and
may start compressing nearby blood vessels, which slows down circulation.
That’s when
fatigue-related substances start to build up in your body.
Before you know it, your shoulders and
neck feel sore, stiff, and just not right.
That’s KORI.
Normal muscles
Muscle tension compresses the blood vessels
Fatigue-causing substances build up
Here Comes
the
Rangers!
Behind KORI-PEDIA is the KORI Foundation — an organization on a mission to free people around the
world from the discomfort of KORI.
On the front lines is their expert field team: the KORI
Rangers.
With purpose and energy, they track down real-life cases of KORI and deliver their
trusty solution: Salonpas®.
Each case of KORI is reported back to the Foundation as valuable data.
There, a team of
scholars analyzes and documents the findings, building a database with access for all.
That’s how
KORI-PEDIA came to life—an ever-evolving encyclopedia created to help people everywhere better
understand and overcome KORI.
Leader
He’s got this big mission: erase KORI from the world.
But the funny part? Because he’s way too
serious about it, he’s actually the first one to get all stiff and knotted up.
Chief
The chief can identify KORI from miles away with her trusted KORI Scope. But the scope is so heavy, her own neck ends up stiff all the time. She’s great at spotting KORI—just not when it impacts her own body.
Scholar
He knows more about KORI than anyone else.
He carries around tons of books and papers, so his
shoulders and neck are always stiff.
By always studying, he ends up with KORI himself.
Ranger
A master of applying Salonpas®, she can place it perfectly on aching shoulders.
Yet somehow, she always forgets her own —
leaving her shoulders with KORI.
Ranger
Traveling the world as a proud KORI Ranger, he always pays close attention to his appearance —
especially his beard.
Because of his daily grooming routine, his neck tends to get KORI.
Look, it's the KORI Rangers!
Somewhere around the world, someone is struggling with stiff shoulders or a sore neck .
Salonpas®
helps people break free from the pain of KORI.
The KORI Rangers are on the move—ready
for action once again!
At home, at work, or while you’re out, KORI can hit at any moment. Sounds familiar? Ever had one of those moments yourself?
You stare at the screen.
All day, Every day.
Your shoulders stiff as stone.
That’s KORI.
Your work?
Never-ending.
Stiff neck?
That’s KORI.
Online, you shop.
And the delivery guy?
The pain in his shoulders makes him pause
and stop.
That’s KORI.
Standing all day.
Smiles for everyone.
Behind it all, shoulders that can’t smile
back.
That’s KORI.
*KORI is a Japanese term for muscle stiffness, aches and tension.
Studying through the night.
One question - roll your shoulders.
Another question -
stretch your neck.
That’s KORI.
Tears keep falling.
Your circulation?
Maybe it’s slowing.
That’s KORI.
I've been waiting until 11:59 PM for a flash sale!
Now my shoulders are stiff and
tight.
That’s KORI.
Dinner is done!
And so are your stiff shoulders.
That’s KORI.
*KORI is a Japanese term for muscle stiffness, aches and tension.
Mom loves holding her baby.
But her shoulders pay the price.
That’s KORI.
Lost in my phone on the way to work.
Missed my station.
Found a stiff neck
instead.
That’s KORI.
The more I travel, the more miles I earn.
And the more strain I carry in my neck and
shoulders.
That’s KORI.
Family road trip.
Stuck in traffic on the way home.
Even my shoulder aches.
That’s KORI.
*KORI is a Japanese term for muscle stiffness, aches and tension.
About Hisamitsu Pharmaceutical and Salonpas®
Hisamitsu Pharmaceutical is dedicated to developing new medicines, improving existing treatments,
and advancing formulation technologies.
Through these efforts, we have nurtured the spirit of
TE-A-TE — a traditional Japanese approach to healing that values gentle, hands-on care and
compassion.
Salonpas® is a topical patch
that relieves pain and stiffness simply by being applied to the skin.
Trusted for its ease of
use and effective relief, it continues to support everyday self-care for many people.
Now
available in over 30 countries, Salonpas® offers
a reliable solution for KORI — the muscle stiffness and aches that are common in modern life.